Game Publishing

Start with Cadeplay — playable from a single link

Cadeplay (cadeplay.com) is an HTML5 web game portal where people play right in the , with nothing to install. Upload your game as a single zip file and anyone can click a link and start playing — no store developer registration, no waiting on app review. Uploading is free, and the rights to the game stay with you. It is the fastest way to put a first game in front of people.

How Cadeplay differs from the stores

Aspect	Cadeplay	The three stores
Cost	Free to upload	Paid developer registration (each store charges differently)
How players get it	Click a link and play in the browser — nothing to install, and players can add it to the home screen if they like	Find it in the store, then download and install it
Until the first play	The moment the build goes live, for anyone with the link	Public only after review passes (test tracks reach chosen testers only)
Devices	Any browser on a phone, tablet or computer	A separate build for each store's platform (Android · iOS · PC)

What Cadeplay adds when you upload

An address of its own Each game gets its own name.cadeplay.com address and runs there on its own, walled off from other games and from the portal page.

Install to the home screen Players can install the game on their phone's home screen like an app (a PWA). Cadeplay adds the manifest this needs for you.

Cloud saves Progress is saved on Cadeplay's , so players can pick up on another device. You don't have to run a save server yourself.

Leaderboards · achievements Add score leaderboards and achievements. Cadeplay injects the that provides them into your game automatically, so you don't add a script tag yourself.

A store page in 21 languages Your store listing can be published in 21 languages, so players around the world can find it. Write it in a language you know and let your tool translate the rest.

Instant rollback If a new build goes wrong, switch straight back to the previous one. Uploading and releasing are separate steps, so an unchecked build never reaches players.

Share it with friends even before review

The moment a build goes live, its play address opens. Before review, during review, even after a rejection, anyone you send the link to can play right away without an account. Until it passes review, though, it won't appear on the home page, in the catalog or in search — only people with the link will find it. Show friends first, fix what they trip over, then apply for review.

Three things that make players stay

One thumb Most Cadeplay players arrive on a phone. Everything — menus, pause, restart — has to be playable to the end with one thumb, with no keyboard or mouse; keys are only a shortcut. Decide how the character moves before you build: adding touch to a finished keyboard game means rewriting the controls.
In the player's language Text inside the game and the store listing need to appear in the player's own language. Write in one language you know and hand the rest to your AI tool — but never translate the game's name. Remember right-to-left languages such as Arabic too.
A full store page Review requires an icon, a cover and screenshots. One screenshot passes review, but nobody clicks a thin page. Fill every screenshot slot and add a short gameplay clip — you can even ask your AI tool to play the game and capture them.

How to upload — three steps

1 Zip it Pack your web export into one zip with index.html at the top (or one level down).
2 Get a token once Create your first once in the Cadeplay console and keep it in . Never paste it into a chat or into .
3 Upload and go live Upload the zip; once it passes the automatic check, make that build live. From that moment it is playable from a link.

Easy to miss before review

The content survey — yes/no questions about what is in your game, such as combat, blood or gambling. Because it has nothing to do with your files, it is the most common reason for "I uploaded everything — why won't it submit?"
The game's address name (its host label) is locked permanently at first publication. Choose it carefully before you publish.
Don't load the SDK with a script tag or bundle it in the zip. Cadeplay injects it for you, and adding it yourself breaks it.
Use relative paths (./). A path starting with /, like /assets/…, can't find its files on Cadeplay and leaves a blank screen.
Once the game is published, updates go out through review. Players stay on the current version until a new build is approved, and a rollback brings back the previous build instantly.

Easier still with your AI tool Install the Cadeplay in your AI coding tool and a single " it" covers zipping, uploading and checking, going live, even store text in many languages. The install commands and the full six-step flow are on the Ship to Cadeplay page. See how to ship to Cadeplay

Made your game with Vibe Coding? The "Publish as a game" button in the SONUB workspace lists what to prepare before uploading to Cadeplay — touch controls, languages, screenshots and review. No game yet? Make one first by chatting with Lyen. Make a game in Vibe Coding

Start your first game on Cadeplay — with a single link.

Open cadeplay.com

Why shipping changes everything

Until a stranger plays it, you are guessing. You know where the button is, you know what the goal is, you have played your own tutorial forty times. None of that survives contact with a person who has never seen the screen before.

Shipping also forces the decisions you have been avoiding: what the game is called, what its one-line description is, what the icon looks like. Those are not chores at the end — they are the moment you finally have to say what your game is.

The three stores

All three take a cut of revenue, all three require a paid developer account, and all three review your build before it goes live. What differs is the audience and how strict the review is.

Google Play The widest reach on Android, and the friendliest place to start. Internal testing tracks let you hand a real installable build to a handful of testers before anything is public. Review is usually the fastest of the three.

App Store Players who spend more, and a review process that is stricter about polish, privacy disclosure, and anything that looks unfinished. You need a Mac to build and submit. Budget more time here than you think.

Steam Where desktop games live, with a one-time fee per title rather than a yearly account. The store page itself is a big part of the work — trailer, screenshots, tags — and wishlists before launch matter more than most first-time developers realize.

Check the current policy yourself

Registration fees, revenue shares, review durations and age-rating rules change regularly, and any number written on a page like this goes stale. Read each store's official developer documentation before you plan around a figure.

Web deployment — HTTPS is not optional

Put your game on a web page and anyone can play it from a link, on any device, with no review and no fee. But it must be served over with a valid , and for a game that is not merely about looking trustworthy.

Browsers restrict a long list of capabilities to secure contexts — pages served over HTTPS. Fullscreen behavior, pointer lock for mouse-look, gamepad access, microphone and camera, service workers for offline play, and persistent storage all sit behind that line. Over plain HTTP your game will not just look untrustworthy; parts of it will simply not run, and the browser will show a warning next to your address.

Upload to Cadeplay and each game gets an HTTPS address automatically — no certificate to look after.

How this site does it

Certificates are free and the issuing is automatic. SONUB runs behind a Caddy that obtains and renews Let's Encrypt certificates on its own — no manual renewal, no expiry surprises. Most modern does something equivalent, so the cost of getting this right is close to zero.

Before you press publish

Watch one person play it start to finish without saying anything. Fix whatever made them stop.
Check that it works on a phone, and on a screen you did not develop on. Most first launches break on someone else's device.
Confirm you have the right to every asset you shipped, including anything generated. This is the part that gets games pulled.
Write the one-line description before the build is ready. If you cannot describe it in one line, players will not be able to either.

Then publish it. The version you are embarrassed by, released, is worth more than the perfect one still on your machine.

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